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Nothing quite like it
Brand platform
—
With a refreshed brand DNA, we were asked to create a new brand platform that brought to life our positioning of uniqueness.
The architecture. The entertainment. The talent. No place comes close to the Sydney Opera House. It's why it's home to experiences like no other.
—
Creative Director: Dan Ingham
Senior Creative: Julia Kenny
Designer: Emily Savage
Junior Copywriter: Miguel Calli Trejo
Marketing: Joanne Been, Stephen O’Connor, Rebecca Munro, Isabel Sztelma
Collaborators:
Daniel Fletcher (Director, launch film)
Rabbit (production, launch film)
The Monkeys (strategy)
Brand platform
—
With a refreshed brand DNA, we were asked to create a new brand platform that brought to life our positioning of uniqueness.
The architecture. The entertainment. The talent. No place comes close to the Sydney Opera House. It's why it's home to experiences like no other.
—
Creative Director: Dan Ingham
Senior Creative: Julia Kenny
Designer: Emily Savage
Junior Copywriter: Miguel Calli Trejo
Marketing: Joanne Been, Stephen O’Connor, Rebecca Munro, Isabel Sztelma
Collaborators:
Daniel Fletcher (Director, launch film)
Rabbit (production, launch film)
The Monkeys (strategy)
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Photography: Daniel Boud, Prudence Upton, Jordan Munns, Tobias Rowles, Ken Leanfore, Cass Hannagan, Jay Patel, Nikki To and Lee Yearsley.